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Top 10 Soft Drink Brands in 2023

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Top 10 Soft Drink Brands in 2023 (1)

The beverage industry is constantly evolving, and 2023 will be no exception. The leading soft drink brand’s exciting flavors, refreshing experiences, and commitment to quality have captivated people all over the world. With a growing emphasis on health-conscious choices and sustainability, these brands have adapted to meet the market’s changing demands. In this blog, we will delve into the top 10 soft drink brands in 2023 that has become synonymous with refreshment, capturing the hearts and taste buds of millions around the globe.

  • As of now, in 2023, the market size of the soft drink industry is $471.35 billion.
  • The international soft drink market is anticipated to increase with a CAGR of 5.23% up to 2030.

1. Coca-Cola

  • Origin Country: USA
  • Founding year: 1892
  • Net worth: USD $271.71B

Coca-Cola, a powerhouse in the beverage industry, reported a strong Q1 2023 with a $11.0 billion net revenue, up 5% YoY, and a remarkable 12% surge in organic revenue. Its global market share of soft drinks stands at around 40%, accompanied by an impressive market capitalization of $277 billion as of August 22, 2023. With a portfolio spanning 500+ brands across 200 countries, including Minute Maid, Simply Orange, and Costa Coffee, Coca-Cola ranks at the top among the top 10 soft drink companies worldwide. Its iconic flagship product, Coca-Cola, maintains a dominant market presence with a 43.7% market share, solidifying its position as a beverage industry leader.

Here are some of their most popular Coca-Cola brands:

  • Fanta
  • Spirte
  • Coke
  • Coca-Cola Classic

2. Pepsico

  • Origin Country: USA
  • Founding year: 1898
  • Net worth: USD $264.3B

PepsiCo operates in over 200 countries, offering 23 renowned brands and generating more than USD $1 billion in sales Besides their carbonated soft drinks containing carbonated water, caffeine, and sweetener, PepsiCo also caters to health-conscious consumers by providing caffeine-free, sugar-free, and naturally flavored options without carbs or chemicals. They hold a market share of approximately 48%.

Pepsico’s famous brands are:

  • Gatorade
  • Tropicana 
  • Pepsi
  • Mountain Dew

3. Unilever

Top Soft Drink Brands
  • Origin Country: UK
  • Founding year: 1929
  • Net worth: USD $134.5B

Unilever holds a prominent position in the global soft drink market in revenue. With a presence in 190 countries, Unilever offers a diverse range of products encompassing personal care, beauty, beverages, food, ice cream, and condiments. Its renowned beverage brands enjoy widespread popularity, contributing to Unilever’s status as the third-largest consumer goods company in the world based on revenues, with a market capitalization of USD $132.05 billion.

Some of their popular brands are:

  • Bru
  • Buavita
  • Jif
  • Lipton

4. Monster Energy Company

Top Soft Drink Brands
  • Origin Country: USA
  • Founding year: 1935
  • Net worth: USD $59.68B

In Q2 2023, Monster Energy, one of the best selling sodas 2023, achieved remarkable financial growth, reporting $1.85 billion in revenue—a 12.1% YoY increase—and a net income of $413.9 million, up by 51.4%. Holding a commanding 38.6% of the global energy drink market, it’s the undisputed leader. With a market capitalization of $70.5 billion as of August 2023, Monster Energy’s influence is undeniable. The acquisition of Bang Energy, another notable player in the best selling sodas 2023 category, for $5.1 billion in July further strengthens its market presence. Monster Energy’s diverse portfolio includes Burn, NOS, Full Throttle, Relentless, and M3. Beyond its financial achievements, the company’s Riverside County manufacturing plant remains pivotal in producing its varied beverage offerings.

The highlights of the Monster Energy brands include:

  • Monster Energy
  • Lo Carb
  • Absolutely Zero
  • M-80

5. Keurig Dr. Pepper

  • Origin Country: USA
  • Founding year: 2008
  • Net worth: USD $44.68B

Keurig Dr. Pepper Inc. operates in the beverage industry and holds the fifth position among the world’s largest and most popular soft drink brands in terms of revenues and it has also been ranked fifth on our list of the top 10 soft drink brands. Keurig Dr. Pepper Inc. actively offers 125 cold and hot beverages, including juices, sodas, and soft drinks. The company holds a market share of 25%.

Their brands include products such as:

  • Dr Pepper
  • 7up
  • RC Cola
  • Sun Drop

6. Danone

Top Soft Drink Brands
  • Origin Country: Spain
  • Founding year: 1919
  • Net worth: USD $42.95B

Danone, a global food and beverage leader and the producer of the most popular soda 2023 posted a robust 2023 revenue of $18.5 billion. Its operations span Essential Dairy and plant-based Products, Specialized Nutrition, and Water. The company’s strategic acquisitions include Aqua Group, Naya Waters, and Sparkling Spring Water Group, enhancing its market presence. Despite a recent 21% market share decrease, Danone remains a prominent player in the soft drink industry, particularly in Asia Pacific and Latin America. With 8.7% of the global dairy and 12.5% of the plant-based products markets, Danone continues to innovate. Committed to sustainability, it aims for net zero emissions by 2050 while reducing water usage and waste production.

A few of the brands they own are:

  • Danone Aqua
  • Nutrilon
  • Danette
  • Bonafont

7. Red Bull

  • Origin Country: Austria
  • Founding year: 1984
  • Net worth: USD $20B

People constantly seek new ways to stay awake, whether through coffee or caffeine pills. The Red Bull brand caters to this demand, as it was developed in Thailand using B vitamins, glucuronolactone, and caffeine to enhance endurance. Red Bull positions and markets itself as an energy drink that aids in sustaining physical and mental exertion, as it contains similar chemicals to sodas. Its market share is 43%.

Included in their brand collection are:

  • Energy Drink
  • Sugarfree
  • Zero
  • Red Edition

8. Asahi Group Holdings

Top Soft Drink Brands
  • Origin Country: Japan
  • Founding year: 1889
  • Net worth: USD $9.63B

Asahi Group Holdings Ltd., a prominent Japanese company, has secured a significant position in the global soft drink market in terms of revenue, earning it the distinction of being ranked fourth on our list of the top 10 soft drink brands. The company specializes in the beverage industry, providing diverse products, including juice, bottled water, and an assortment of soft drinks. Asahi Group Holdings operates through multiple divisions, with its soft drinks segment capturing a substantial market share of 17.2%.

A glimpse of the brands they own:

  • Wilkinson
  • Jurokucha
  • Mitsuya Cider
  • Calpis

9. Arizona

  • Origin Country: USA
  • Founding year: 1971
  • Net worth: USD $4.4B

Next up on the list of the top 10 soft drink brands is the Arizona Beverage Company. It caters to a large customer base, primarily in the USA, Mexico, and Canada. Renowned for its wide range of products, including energy drinks, juice cocktails, iced tea, and soft drinks, the company holds a significant market share of 13.8%.

They have a variety of brands, including:

  • Black & White Tea
  • Cherry Lime Rickey
  • Fruit Punch
  • Munch Mango

10. Britvic

Top Soft Drink Brands
  • Origin Country: UK
  • Founding year: 1845
  • Net worth: USD $2.93B

As we reach the end of our list of the top 10 soft drink brands, Britvic manufactures a wide range of soft drinks in Great Britain, Ireland, France, and Brazil. They export their products to nearly 100 countries worldwide. With an extensive portfolio of approximately 1600 items, Britvic Plc commands about 5% of the market share. It produces soft drinks under its brand and various others, holding an exclusive license from PepsiCo to produce and distribute Pepsi Max, Lipton Ice Tea, and Rockstar Energy. Britvic Plc’s market capitalization stands at $2.96 billion.

A few from their range of brands:

  • Rockstar Energy
  • Robinsons Mini
  • Fruit Creations
  • Tango

This list of the top 10 soft drink brands in 2023 has provided a comprehensive picture of the industry’s major players. You will gain valuable insights into the ever-changing soft drink business by examining these brands’ various features and statuses. With so many options, you may now make informed decisions to satisfy your beverage preferences. Visit our site frequently to stay up-to-date and informed as we attempt to provide you with the most recent updates on various issues.

Tejas Tahmankar

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